Macklemore flopped. We won't have official figures until a few days from now, but This Unruly Mess I've Made is only projected to sell about 50,000 copies in its first week -- probably good for a top-5 debut, yet hardly the triumphant return Ben Haggerty and Ryan Lewis were probably hoping for. By contrast, most superstars top 100K in their first week, the biggest stars surpass 500K, and unstoppable monoliths like Adele and Taylor Swift soar into the millions. I thought Macklemore and Lewis were heading in that direction, but it seems their playful larks and stabs at social consciousness aren't moving the needle like they used to.